Forget That MBA and Other Thoughts
January 29th, 2006
Very good article on something that I have been talking about for years.
First that designers need to understand the context of what they do as it pertains to business, and second that design schools need to give their students practical experience in the marketplace before dumping them there.
RitaSue Siegel hits it on the nail.
If you are a creative, a design educator or a design student you must read this!
Great props to the University of Cincinnati internship program.
Lately, I’ve been thinking about three things. 1. How does a designer learn to become a manager or design leader? 2. Design has become a critical and strategic function in today’s evolving organizations, but will design educators adapt curricula to enable graduates to meet rising expectations for design performance? 3. Will design education embrace experiential learning, through internships, to remove barriers between education and practice?









