| M | T | W | T | F | S | S |
|---|---|---|---|---|---|---|
| « Jan | Mar » | |||||
| 1 | 2 | 3 | 4 | 5 | ||
| 6 | 7 | 8 | 9 | 10 | 11 | 12 |
| 13 | 14 | 15 | 16 | 17 | 18 | 19 |
| 20 | 21 | 22 | 23 | 24 | 25 | 26 |
| 27 | 28 | |||||
February 20th, 2006
In Japan, Toshiba has developed mobile technology that searches for product reviews on up to 100 blogs in 10 seconds. Take a picture of the barcode of a product using the cameraphone, and Toshiba’s technology/app can decipher if the blog chatter is positive or negative and tallies the count to show if a product is getting rave reviews or being trashed by consumers. That’s useful if you’re in a store about to buy an item.
From Yahoo! News
-Aure
February 7th, 2006
7pm ˆ 9pm
The New School
Theresa Lang Student Center, 55 w. 13th street, Second Floor
Between 5th and 6th Aves.
New York City
The videogame market ˆ whether on consoles, handheld devices, cell phones, or PCs ˆ continues its rise toward dominance in the U.S. entertainment market. In 2005, revenues were greater than $9 billion in the U.S. alone. With the unveiling of PlayStation 3 in spring, 2006, this year should represent an even greater frame for gamers.
February 6th, 2006
Article from Media Post on why online video ads are all the rage but not being adopted quickly.
Short of it is that Standards have something to do with it.
by Christine Peterson, Friday, Feb 3, 2006 6:04 PM EST
UNLESS YOU’VE BEEN ON EXTENDED leave or living on a remote island for the past year or so, you’ve undoubtedly been bombarded with the news that online video (streaming video, video on demand, in-stream, etc) is rushing to become one of the key tactics in an overall interactive media buy–or even a total TV buy, for that matter. Yet with all the hype and predictions, why isn’t inventory flooding out the door, with every single media planner scrambling to gather up every last impression?
Full Article Here (Requires registration)
February 3rd, 2006
JAN. 31 (Wireless IQ) – Soon, users will point their mobile phones at restaurants to get reviews, point at billboards to shop at the advertiser’s website, point at a movie poster to buy tickets, or play a game by pointing at their friends. With the real world as your desktop, the potential is enormous.
From Wireless IQ
-Aure
