GROOP SPRING UPDATE 2007
April 19th, 2007
THE_GROOP is Selected as the Brand Identity Partner for Live Earth and SOS, The Movement for a Climate in Crisis
Live Earth will use the global power of music to engage people on a mass scale to combat our climate in crisis and raise awareness about global warming. Live Earth is bringing together more than 150 of the world’s top musicians for 24-hours of music during 7 concerts across all 7 continents. Live Earth’s partnership between Kevin Wall and THE_GROOP has been especially worthwhile.
“We are proud to be part of such a great event and movement. Using our talents for the betterment of our planet is very rewarding.”
Jose Caballer
President, Exec. Creative Director
THE_GROOP Opens GROOP_WEST
In order to better serve the Live Earth and SOS teams, THE_GROOP and Live Earth have become one group. Control Room, the producer for Live Earth and a global leader of live digital entertainment now has it’s very own onsite GROOP office, in Beverly Hills.
Jose Caballer’s Keynote Speech for the Next Generation of Creatives
Jose Caballer spoke at Pasadena City College to an aspiring creative audience about their role in the world, what it takes to make an impact in their environment and in the art and design world and why parents should send their young creative talents to Sales School in addition to Drawing 101. View Now.
Persee: Orchestrated Perception
THE_GROOP is proud to be a Supporting Partner of PERSEE: Orchestrated Perception, an innovative mixed-media live concert event staged in downtown Los Angeles. Persee is produced by composer Drew Schnurr in collaboration with artists C.E.B. Reas and Michael Chu. This experimental performance engages multiple levels of visual, music, and digital culture to provoke and inspire renewed awareness,inquiry and social dialogue.
For more information visit the PERSEE site: www.persee.net
If you are interested in sponsoring the event please let us know. You can download a Partnership Benefits presentation here: Benefits Presentation