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Archive for June, 2007

Graham Caldwell Interview

June 8th, 2007

For those of you thinking about coming to Graham’s opening at Bank this Saturday, June 9th.

Get more details at: bank-art.com

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THE_GROOP Selected as Live Earth’s Global Identity Partner

June 7th, 2007

June 1, 2007 (Los Angeles, CA.) THE_GROOP, a Los Angeles based design firm known for pushing creative boundaries, announces that it has been selected by Kevin Wall and Al Gore’s Live Earth as their brand identity partner for both SOS, The Movement for a Climate in Crisis and Life Earth, The Concerts for a Climate in Crisis. Live Earth is a 24-hour, 7-continent series of 9 concerts on 7/7/07 that will bring together more than 100 music artists and 2 billion people to inspire a global movement to “Answer the Call” and combat the climate crisis.

THE_GROOP has executed a comprehensive brand identity platform including all artwork, individualized logos for the 9 international cities hosting the events, graphics, posters, signage, merchandise design, internet messaging, banner campaigns, as well as overseeing animations and web design. THE_GROOP has integrated the brand identity that will unite the SOS and Live Earth under one system, providing Live Earth and its global partners with a style guide and assets from which to execute a massive global media and messaging platform.

To help ensure close collaboration with Live Earth, THE_GROOP’s team has worked on-site for the bulk of the engagement. “Efficient collaboration required proximity, we felt strongly that the best way to execute the Live Earth Global Brand Identity was to be in the thick of the action”, says Jose Caballer President and Executive Creative Director of THE_GROOP.

Kevin Wall comments; “It is great to have THE_GROOP team working closely with us, they understood the nature of our challenge and were able to come up with great creative solutions.”

For more information about THE_GROOP, please contact:
Evolutionary Media Group
Jennifer Gross / Yosi Sergant
jennifer@emgpr.com / yosi@emgpr.com
323-658-8700

Graham Caldwell: Dark Field View

June 5th, 2007

OPENING RECEPTION AT BANK This Saturday!
June 9 – July 14, 2007
Opening Reception: Sat. June 9, 7-9 PM

The nature of optics, and the act of seeing is a common thread in the glass sculptures of Graham Caldwell’s solo debut at Bank. Dark Field View refers to the method of lighting microscope slides to better see the transparent, glasslike micro animals. Once their edges create a ghostly while border against a dark background, a way is provided to look at these organisms, a method to explore what is nearby and all around – like a drop of water teeming with strange life.

Attracted to the more visceral and water like qualities of glass, Caldwell’s structures cluster organic shapes that appear to melt or drip from the wall. Repetition of shapes, reflection and magnification permeate the work. Caldwell starts by creating his pieces in a glass blowing studio, employing ancient glass making techniques. He makes his glass creations first; the blobs, wands and tusks, before adding steel structures that serve to mount the work.

In pieces such as Flagella, long sinewy arms reach toward the viewer with a delicate hook at their end, cradling a strand or rope of glass, much like water that had been flowing and has now somehow been instantly frozen and made permanent.

For Proprioceptor, a large surveillance like piece, Caldwell has assembled about 40 circular mirrors, attached to hinged brackets that twist and turn in all directions. The intention is to overwhelm the viewer with images; a distorted and multifaceted nature of looking, and the oppressiveness of being watched and monitored.

Graham Caldwell is a Washington DC based artist working primarily with glass. He has exhibited with Corcoran Gallery of Art, The Octagon Museum (the oldest museum in the US dedicated to design and architecture) and Moca Washington, DC. Caldwell’s work has been reviewed in Artforum, Artnet, Sculpture Magazine and the Washington Post. This is Caldwell’s west coast debut.

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