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Archive for August, 2007

Great Article on the CEO and Web 2.0

August 25th, 2007

Perspective: Web 2.0 and the CEO

These days, the topic of conversation frequently turns to Web 2.0–how to sell insurance or aircraft parts or cars when the 30-second TV spot and the one-page newspaper ad are dying. Here’s what I tell them:

• Your company is inside-out in an outside-in world.
Imperious CEOs often have trouble with this one. They still see their company dictating pricing, product configurations and service levels–a one-way street, with the company lording over subservient customers. The mentality is: “We’ll do what we want to do, and the world will love it.”

Read the entire Article on CNET

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The 3 most common problems small (and large) businesses have with building and maintaining their websites

August 8th, 2007

Presentation Title Slide

I would like to thank everyone who attended this mornings Small Business Owners Roundtable.
I hope I was able to provide some value to your growing businesses.

Per our conversation I have uploaded the presentation with links.

You can find it here:
http://www.thegroop.net/chamber.pdf

Description of PDF:
This PDF of a Keynote (PPT) outlines some simple answers to the 3 most common problems.
During the session I asked the attendees what their top challenges were and lo and behold the top 3 in this PDF where on that list.

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GROOP President, Jose Caballer to Speak at the LA Area Chamber Small Business Owners Roundtable

August 7th, 2007

Jose Caballer President Executive Creative DIrector of THE GROOP
For those of you of you who are members of the Los Angeles Area Chamber of Commerce and would like to get your tech on at 7 AM, here is a fun event.

“Information technology and businesses are becoming inextricably interwoven. I don’t think anybody can talk meaningfully about one without talking about the other.” (Bill Gates)

We’re talking technology at tomorrow’s Small Business Owners Roundtable and look forward to your participation. We want to know what your web site is doing for your business. Our panel will include executives from THE GROOP, who will share what works, what doesn’t and what should work on your web site.

7:15 a.m. Registration & Continental Breakfast
7:30 a.m. Roundtable Discussion

LA Area Chamber of Commerce
Bank of America Room A
350 S. Bixel Street
Los Angeles, CA 90017

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