Directions, Parking, Panelists and Panel Outline for The Groop’s Summer Bash!

July 16th, 2009

To make sure you get to The Groop bash here is a Google map with parking locations highlighted.

401 S. Main St.
Los Angeles, CA 90013

Click Here to Get Directions

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The “Lawn Chair Panel” will feature:

Benjamin Bratton
Professor of Media Studies at UC San Diego

Todd Mendeloff
VP of Digital Media Marketing and Distribution Walt Disney Studios

Jonathan Lambert
CEO of Workhabit

David Brody
Managing Partner at North Venture Partners and former VP of Marketing for Virgin Music

Panel outline:
Our Topic will be Advertising in the Digital Landscape:
What role does creativity play in the digital landscape?

We will try to answer the following questions:

1. Who drives? The strategist or the creative? Could they be one in the same? How do they collaborate?

2. What is the role of the Digital Agency vs. Traditional Agency. (i.e. The Groop vs. Young & Rubicam) in the current landscape? In the future?

3. How do we as a community (Advertising, Creative, Technology, Business) better listen, communicate, collaborate and learn from each other?

4. How do we make technology more beautiful? More human? How do we bring art to it?

“Our goal is to bring together our friends in advertising, interactive, and broadcast to celebrate the future. It’s easy to get caught up in the economy and the uncertainty of our industries, but the reality is that we are just at the beginning of a very exciting time. So let’s party!”

Seth Epstein, Chief Catalyst

Entry Filed under: Advertising, Design, Events